Bliss will partner with Atlanta based Social Media Consultants, Octane, to provide an integrated service of strategy and creative execution to clients seeking to take advantage of social media. This exciting partnership will provide Bliss clients with another marketing tool to help build brand advocates.
"We are also excited about the fact that Octane is lead by an old friend and business colleague, Harry Hallman. We have worked together for almost 15 years" says Rob Mathea, president of Bliss Creative. "Harry's experience and marketing sense are unmatched. This partnership will place us actively pursuing business together."
More about Octane:
Octane Corp is an Internet Marketing and Social Media Consultants that help brands engage their target consumers online and participate in the ongoing conversation in a relevant and meaningful way.
Octane consultants monitor the ever-changing Internet and social media landscape and present timely recommendations for our clients’ involvement. We focus on methods for adding value to the consumer while exposing the brand’s message naturally.
This online business has a goal. that goal is make it easy for anyone to find those 200 year old clothiers that grace the city of London and other surrounding areas.
This simple and elegant site is streamlined into the process of searching and finding that ideal clothier. The site uses a powerful yet reasonably priced hosted CMS system that allows for the constant updating this site requires as well as a detailed CRM system with email marketing, site analytics, and ecommerce.
Bliss worked directly with the site owner and entrepreneur Donald MacFarlane. This ex-pat American living in London could see the market for this service and wanted to combine his love for hand crafted menswear and the desire to help others experience these venerable custom firms. In the near future the site will contain an online blog style magazine dedicated to bringing men's fashion, art and style.
This project included all design and programming and takes full advantage of a hosted CMS system called Traffik. Bliss will be using this same system for several more upcoming site builds.
Studioimc is a pioneer of Digital-Out-Of-Home Advertising and brings a highly creative and unique product set to the industry. Studioimc has been able to tap into designers and developers from around the globe and the talented students at MIT computer research lab.
Their products engage, connect and even measure the effectiveness of their OOH advertising by detecting a persons gaze to determine if they are looking at the ad... think Minority Report.
Bliss worked directly with the C-level management team of Studioimc on this endeavor. Bliss started by helping Studioimc take their new brand vision and give it a new identity through logo design, color design and typography.
This all came together with the development of a new web site to show off their products and position Studioimc in the marketplace. The site uses AJAX extensively to control content and create a highly intuitive interface. The design is simple in layout and places the content within easy reach.
This ongoing client is now working on more marketing communications projects.
